What makes your cover letter stand out to employers?

Senior Technical Recruiter, Indeed
J. Palmer

I’m an experienced recruiter and I’ve been a hiring manager, too. I’ve seen the same mistakes again and again throughout my career. But if you take a little extra time to avoid these common problems, your cover letter should really stand out!

Remember these four questions to help you write a successful cover letter and get hired:

  • Why do you want to work for the company? What interests you about them?
    • Talk about how your personality and skills align with what they do
  • Why are you a good fit for this company and the job?
    • Write about how your past work, life experiences and skills meet the important requirements of the job
  • How are you personalizing this cover letter sample?
    • Tailor your cover letter to the job you’re applying for
    • Address the cover letter to whoever will be reading it. If you don’t know who will be reading it, you can address it as “To the Hiring Committee” or “To the Hiring Manager”
  • Have you proofread your cover letter?
    • Make sure to check for correct spelling and grammar before sending out your cover letter!
September 17, 2019

[Your Name]

  • [Phone Number]
  • [e-mail]

Dear Hiring Manager,

I am so excited for the opportunity to apply for the position of Social Media Manager with Seaside Fashion. I recently graduated with honors with a bachelor’s degree in Marketing and I am deeply passionate about both social media and women’s fashion. I’m confident that my personal interest and top notch marketing skills make me a top candidate for this position.

During my degree program I completed a 6 month internship with a popular toy company. I was tasked with designing a social media marketing to build brand awareness, engaging with the audience and tracking campaign metrics. At the end of the campaign we had expanded our social media audience by 20% and increased our engagement rate by 50% across all platforms.

I have exceptional creative and analytical thinking skills. I know how to perform in-depth customer research in order to determine how best to serve an audience. I am aware that I still have a lot to learn, but I am confident that I have the skills necessary to design creative and successful social media strategies that will support your company goals.

I thank you for your consideration and I look forward to discussing my qualifications in more detail in the near future.

How to write a social media manager cover letter?

  • Include your full name and contact information at the top of your cover letter
  • Start the cover letter by respectfully addressing the recipient by name
  • Mention where you found the job posting and your interest in the opportunity
  • Use the first paragraph to explain why you would be a great hire as the social media manager
  • Briefly discuss your experiences, qualifications and accomplishments related to this opportunity
  • Thank the reader and express interest in discussing the role in more detail
  • End the cover letter with a professional sign-off and your full name
  • Your cover letter should be one-page or or less in length