What makes your cover letter stand out to employers?

Senior Technical Recruiter, Indeed
J. Palmer

I’m an experienced recruiter and I’ve been a hiring manager, too. I’ve seen the same mistakes again and again throughout my career. But if you take a little extra time to avoid these common problems, your cover letter should really stand out!

Remember these four questions to help you write a successful cover letter and get hired:

  • Why do you want to work for the company? What interests you about them?
    • Talk about how your personality and skills align with what they do
  • Why are you a good fit for this company and the job?
    • Write about how your past work, life experiences and skills meet the important requirements of the job
  • How are you personalizing this cover letter sample?
    • Tailor your cover letter to the job you’re applying for
    • Address the cover letter to whoever will be reading it. If you don’t know who will be reading it, you can address it as “To the Hiring Committee” or “To the Hiring Manager”
  • Have you proofread your cover letter?
    • Make sure to check for correct spelling and grammar before sending out your cover letter!
September 17, 2019

[Your Name]

  • [e-mail]
  • [Phone Number]

Dear Mrs. Smith,

I am writing to express my sincere interest in the position of Account Executive with ABC Company.

For the past 5 years, I have been a leading sales representative for XYZ Company, bringing in over $10k in revenue per week. During my tenure, I broke three Fortune 500 companies, one of which is now the top producing client for our entire company.

After moving up the ranks from Recruiter into Account Executive, I am now looking to bring my experience, passion, and expertise to a new company and industry.

I am known for being a unique combination of personable and tenacious. I work hard to consistently exceed my sales quotas and never settle for mediocrity. My high emotional intelligence allows me to communicate well with a wide range of people, from line-level technical staff to C-suite executives.

I am well versed in the entire client lifecycle, from prospecting and cold calling to contract negotiations and closing. I have read and adapted my techniques based on many sales books, my most favorite of which is Neil Rackham’s SPIN selling.

Looking into the future, after I perfect my skills over the next few years, I would love to be a regional manager for a specific client or geographic area.

Given my experience, I am confident that I would be able to immediately hit the ground running as an Account Executive on your team. Please find my resume attached for you to review. Thank you in advance for your consideration.

How to write an account executive cover letter?

  • Include your full name and contact information at the top of your cover letter
  • Start the cover letter by respectfully addressing the recipient by name
  • Mention where you found the job posting and your interest in the opportunity
  • Use the first paragraph to explain why you would be a great hire as the account executive
  • Briefly discuss your experiences, qualifications and accomplishments related to this opportunity
  • Thank the reader and express interest in discussing the role in more detail
  • End the cover letter with a professional sign-off and your full name
  • Your cover letter should be one-page or or less in length