How to Write a Sales Manager Resume Objective With Examples

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Resume objectives are an essential part of your resume. They’re also one of the key elements that can help launch your future career as a sales manager. When writing your resume objective you’ll want it to bring attention to your personality, work style and overall approach to business. This article explains how to write an effective sales manager resume objective with examples to guide you when you’re creating a resume for a sales manager position.

Why a sales manager objective on your resume is important

Your objective statement is the first thing an employer sees on your resume and therefore is one of the best opportunities you have to impress them. Your objective statement is a place for you to showcase your personality, your motivation for the role and your desire to set goals and succeed in achieving them. Since the role of sales manager requires a person who is goal-driven and able to lead in a fast-paced environment, your objective section is also somewhere you can highlight attributes like leadership, organizational skills and management skills. 

Since employers go through so many resumes it’s not surprising that they often skim over the content rather than taking it in entirely. A resume objective can be the perfect tool to catch the reader’s attention and give them a taste of what they’ll find in the rest of your resume. 

Tips for writing a sales manager resume objective

Here are the parts of a resume objective that you should consider when writing your own sales manager resume: 

  • Start things off by highlighting your strongest character trait
  • Introduce yourself and describe your applicable experience to the position you’re applying for
  • Personalize your objective by mentioning the position and the company by name
  • Capture the attention of the hiring manager by explaining the value you can offer to the company

Whenever possible you should offer numbers as a way to add dimension to the resume while bringing out tangible proof of your accomplishments. 

Examples of sales manager resume objectives

Here are some examples of resume objectives that you can follow when crafting your sales manager resume: 

  • ‘A go-getter who is ready to bring 20 years of sales experience to help a growing company take things to the next level. Knowledge, networking abilities and passion for the industry inform daily work.’
  • ‘Energetic professional ready to be part of a growing team. I’m not afraid to knock on some doors and make cold calls in order to take company sales goals to the next level.’
  • ‘From marketing to research, I’m a success-driven team player who brings enthusiasm to sales teams and ready to push toward a bright and profitable future for your company.’
  • ‘My success in closing B2B sales is just the beginning of my marketing strategies put to work. I bring a willingness to work hard with everyone on my team, and I know how to grow companies while increasing profit margins.’
  • ‘I bring in-depth knowledge of the sales funnel process and I’m ready to bring a goal-oriented approach to a start-up venture in the Midwest region.’

The resume objective is where you persuade an employer that you’re the perfect candidate for the job. If you have work experience in marketing and sales, this is where you can introduce yourself. If you’re organized and have management skills, you can highlight them here as well.

What your sales resume objective should accomplish

Think of your objective as your first impression. You’ll use it to stand out and to show who you are, beyond your sales credentials. When you do add sales credentials, make sure you can back them up with your work history or your educational background. A good impression is only as strong as the facts that support it. Once you’re sitting in the interview, it’s the perfect time to break down why your objective is true and give specific examples from your prior experience. Until then, use your resume objective to boost your resume in the hiring process.  

Remember, keep your resume objective concise and engaging. This objective is not only to tell employers what you are looking for but to show them what you can do for their company. If you’re a motivated salesperson who increases your sales every quarter, and can back that information up with experiential examples, then your objective is a great place to point that out. If a company knows that you can help increase their sales and help them reach their yearly sales goals be sure to highlight that, but also remember to sell them on your other strengths.
 

Skills to include in your sales manager resume objective

Here are the most common skills to include in Sales Manager resume objective:

  • Budgeting
  • Communication skills
  • Customer service
  • Delegation
  • Leadership
  • Market knowledge
  • Meeting sales goals
  • Motivation
  • Problem-solving
  • Reporting
  • Sales planning
  • Strategy
  • Vision

Whether you are using a resume objective to show off your unique personality or to highlight professional accomplishments, it’s important not to take for granted the power it can hold. Written the right way, your resume objective can be the key that opens up the job opportunities you’ve always wanted.